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New Sweat Gutr (tm) Sweatband Helps Runners Handle Summer Sweat
May 21, 2007
From press release.

DALLAS, TX - May 3, 2007 - As temperatures start to climb across much of the U.S., runners and other athletes are taking their workouts outdoors--and they're taking the new Sweat GUTR TM sweatband with them.

Experts say the average athlete produces between 1 and 3 liters of sweat per hour, and with heat and humidity, those numbers are likely to be on the high side. Left unchecked, this sweat can drip into an athlete's eyes, causing discomfort and hindering performance.

"Terry cloth headbands or cotton bandanas can't absorb that much sweat, and if the cloth becomes saturated, it simply won't work," says Erick Flatt, founder and president of Tunnel Vision, the makers of the Sweat GUTR. "When you're training or in a race, the last thing you want is sweat blurring your vision."

With the Sweat GUTR, saturation is never a problem. Made from soft, flexible non-absorbent PVC, the sweatband features patented MicroLip TechnologyTM--a small, almost imperceptible gutter--that captures sweat and channels it off the forehead and away from the eyes. Even drenching sweat is no match for the Sweat GUTR.

Available online and in retail stores across the U.S., the high-tech sweatband is ultra comfortable, lightweight and easy to clean. And a limited camouflage color dubbed the "Warrior" edition will be available soon.

"The Sweat GUTR has become the de facto symbol of the serious athlete," says Flatt. "But now recreational athletes, beginning runners...just about anyone who sweats...are discovering the Sweat GUTR."

Even in the hottest summer heat, the Sweat GUTR won't stick to your forehead or create an ugly indentation. It comes with adjustable sizing bands and includes Velcro closures for micro-fitting. And at an MSRP of $15.99, it's a product that fits your wallet just as comfortably as it fits your head.

About Tunnel vision Based in Dallas, Texas, Tunnel Vision Inc. develops solutions that help athletes, outdoor workers, military and other sweat-drenched people control and manage the perspiration that could otherwise interfere with their performance. Tunnel Vision's success is founded in innovations such as its flagship Sweat GUTR(R).

Tunnel Vision products are available in retail outlets throughout the world. For more information or to order online, visit Tunnel Vision at www.sweatgutr.com.


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